Service · Account Setup

Google Ads, built right from the start.

Whether you’ve never run Google Ads or you’re relaunching after a long gap, we’ll build campaigns the way they should have been built the first time. Keyword strategy, tracking, ad copy, the full stack.

Included

What we build for you.

 Keyword strategy. Research and selection of keywords based on your business goals, with intent labels and competition analysis.

 Campaign and ad group structure. Themed ad groups that match how people actually search. Not the spaghetti you sometimes inherit.

 Ad copy (RSAs). Responsive Search Ads with multiple headlines and descriptions, tested ready for optimisation.

 Conversion tracking setup. Google Ads conversions, GA4 events, GTM tags. Done properly so you can measure what matters.

 Negative keyword foundation. A starting list of negatives based on your industry and audit findings, so you’re not paying for the wrong searches from day one.

 Budget and bidding setup. Initial daily budgets, smart bidding strategy aligned to your goal (CPA, ROAS, or maximise conversions).

Timeline

How long it takes.

01

Week 1 — Discovery & research

Discovery call, business deep-dive, keyword research, competitor scan, conversion goal alignment.

02

Week 2 — Build

Campaigns built, ad copy drafted, tracking implemented and tested, negative keyword foundation written.

03

Week 3 — Launch & handover

Campaigns go live. We monitor the first week, make initial optimisations, and either hand the account back to you with documentation or roll into ongoing management.

Pricing

Once-off setup pricing.

Pricing matched to the size of campaigns being built.

Monthly ad spend target Setup fee
R5,000 – R10,000R3,000
R10,000 – R20,000R4,000
R20,000 – R30,000R6,000
R30,000+Custom quote

Setup is a once-off. If you choose to roll into ongoing management, the monthly fee starts the month after launch.

Fit check

A good fit if you’re:

  • New to Google Ads and want it built right from day one.
  • Restarting after a long pause and want to skip the legacy junk in an old account.
  • Switching from a different agency and want a fresh build instead of inheriting old structure.
  • Already running ads but the campaign structure is so broken that a rebuild beats optimisation.

Proven Google Ads Success

What clients say

★★★★★
“Quinton has been managing my Google Ads for the last six months and the growth in my business has been remarkable. He is approachable and always willing to help. I have recommended him to other business owners who have said the same. Thank you Quality Marketing Solutions!”
— Michelle Kyriakidis
★★★★★
“It’s always a pleasure working with the QMS team on Google Ads. They’re efficient, knowledgeable and always go above and beyond to deliver quality marketing services. As an agency owner, I have peace of mind knowing my clients are in good hands and that their ads are well taken care of by Quinton and his team.”
— Kelly Elizabeth Notcutt
★★★★★
“Excellent working with Quinton. He is professional and good at what he does. He was able to help me scale my e-commerce brand successfully through Google Ads, so I highly recommend him.”
— Corbin Mann

Ready to build it right?

Book a discovery call to talk through your business, your goals, and what a setup would look like.

Or Or request a free audit if you already have an account →